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Affiverse - Event Concepts Survey

RESPONDENT DETAILS

Thank you for participating in our Event Concepts survey. Affiverse strives to provide the highest level of news, content, training & events and agency services to benefit the growth of our community. We really want to hear your feedback on what you find useful, valuable, and insightful from virtual summits and hybrid/in-person live events. Affiverse aims to continue helping you connect with new industry experts and trends helping you improve your affiliate marketing performance. Please take a moment to tell us your thoughts!

Complete your contact details below to be entered into the prize draw.  The first 50 respondents will receive a £10 Amazon voucher.

A second prize will be drawn for a media package to promote their business on our Affiverse site (worth £1,250 for free branding and exposure)

Estimated Survey Time: 15 Minutes

(Your answers will remain 100% confidential and completely anonymous).
4.

What best describes the company you work for? (choose one)

*This question is required.
5.

Which sector do you work in?

*This question is required.
6. How large is the company you work for (no of FTE staff) *This question is required.
7.

What best describes your job role? (choose one)
8.

How large is your annual digital / events / advertising / marketing budget? (choose one)

*This question is required.
9. Which region are you based in? (choose one) *This question is required.
10.

Which topics/ categories are of interest?

*This question is required.
11. What information do you need to perform better in your job?

("Enter another option" is a required field. Don't leave this field blank - insert "N/A" and make a selection across in the matrix before submitting your response) *This question is required.
Space Cell Extremely importantVery importantQuite importantNot relevant
Latest advice and best practice on effective affiliate / performance marketing
Compliance, Regulation, Brand Reputation, Best Practice for Online Marketing
Developing my own professional skills in affiliate / performance marketing
Benchmarks and templates to improve efficiency in affiliate / performance marketing
Identifying and Following experts in affiliate / performance marketing
Growing my professional network
Keeping up to date with industry news (General Information)
13. What information sources/ events do you use / advertise at or attend to gain the information needed to be better at your job? 

("Enter another option" is a required field. Don't leave this field blank - insert "N/A" and make a selection across in the matrix before submitting your response) - SHAVE DOWN TO THOSE WITH EVENT COMPONENTS. *This question is required.
Space Cell Always Attend / Read / UseRegularly Attend / Read / UseOccasionally Attend / Read / UseNever Attend / Read / Use
PerformanceIN
Affiliate World Conferences
MarTech Record Virtual Conferences / Webinars
Performance Marketing World
Affiliate Huddle
Traffic & Conversion Summit
AM Navigator Days
IGB Affiliate / Live
Affiliate Summit West / East
AMPLIFY / ELEVATE Virtual Summits
14. Which of elements below are MOST important to you when evaluating the success of an industry resource, events, experiences?

  *This question is required.
15. Which of these elements are valuable to you but currently believe are not being delivered on in the industry? *This question is required.
Space Cell Currently Missing in the Industry
Intimate to Moderate Sized Events / Networking Groups
Higher Quality, Enriched, Relevant, Industry-Leading Content
Well-Curated Networking / Social Events
High-End Meaningful Business Decision Maker connections
Events in a Desirable Location
Mentorship Meet Ups for New People entering this Industry
Awards Ceremonies Recognising Top Talent
Products Solutions Un-matched in Industry
Exclusive In person VIP Connection curated meet ups
Senior Leadership Meet ups (Trends & Learnings)
Affiverse aims to continue providing the best in-class services helping the world do Affiliate Marketing better - through our industry-leading agency service, education & training and media services. The following questions are to gain an understanding of which services currently offered provide the most value for you to succeed in your role. 
16. Which Affiverse services do / have you used or currently consume?

("Enter another option" is a required field. Don't leave this field blank - insert "N/A" and make a selection across in the matrix before submitting your response) *This question is required.
Space Cell WeeklyMonthlyOccasionallyNever
Website (News & Thought Leadership) Content
Weekly Round up Newsletter (Emails)
Virtual Learning Summits
Live Webinars
Affiliate Marketing Weekly Podcast
Social Media Posts (LinkedIN)
Live Training / Masterclasses
OPM Agency + Consultancy Services
17. What types of Affiverse content is most useful to you in your work

("Enter another option" is a required field. Don't leave this field blank - insert "N/A" and make a selection across in the matrix before submitting your response) *This question is required.
Space Cell ExtremelyVeryQuiteN/A
Industry news & best practices
Experts & Company Interviews
Supplier & SaaS Tool Reviews
Case studies & E-books
Insights & Thought Leadership
Webinars + Free Online Trainings
Virtual Summits & Events (Live & On Demand)
In Person Events (Live Networking)
Podcast Interviews
Weekly Newsletters
18. What new content/services would be valuable to you if Affiverse implemented / enhanced it in their offerings?

("Enter another option" is a required field. Don't leave this field blank - insert "N/A" and make a selection across in the matrix before submitting your response) *This question is required.
Space Cell Extremely ValuableVery ValuableQuite ValuableNot Relevant
Virtual events (Free or Paid)
Online Training & Live Workshops / Masterclasses
Community Discussions
Private Membership / Exclusive Content
In-Person/Live Events
Hybrid Events
High Level Strategy + Business Retreats
Track-Related Events for Different Verticals
Awards Ceremonies Recognizing Top Talent in Industry
1-1 Mentorship Programs
Group Panel Discussions
For this section, we'd like to get your general thoughts on the value both virtual and in-person/live events bring to your personal/professional development and business needs. 
19. Which event formats would you generally be most interested and/or motivated to attend? *This question is required.
20. How motivating are the factors in considering attending an IN-PERSON / LIVE or HYBRID industry event from Strongly Motivating to Least Motivating.  *This question is required.
Space Cell Strongly MotivatingSomewhat MotivatingLeast Motivating
Learn New Trends in Industry
Socialize / Person to Person Connection
Maintain Current Relationships
Meet New People/Network
Content/Education / Insights / Tactics
Traveling to a New City/Country
Professional Development & Learning
Source New Products and Services
Generate New Leads / New Business
21. Please rate your motivations for attending a VIRTUAL industry event from Strongly Motivating to Least Motivating. 
Space Cell Strongly MotivatingSomewhat MotivatingLeast Motivating
Learn New Trends in Industry
Socialize / Person to Person Connection
Maintain Current Relationships
Meet New People/Network
Content/Education
Professional Development
Source Products and Services
Generate New Leads / New Business
Affiverse is constantly evaluating how we can make our services better and would like to get your thoughts about how we can help you achieve greater success and sustained learnings.
22. Which formats would you be prefer for events? *This question is required.
What would you expect to be of value to you from a business retreat? *This question is required.
23. Please let us know how much influence each of these elements would have over your decision to attend and/or find particularly appealing for an in-person/live event by rating from Extremely Appealing to Not Appealing.  *This question is required.
Space Cell Extremely AppealingSomewhat AppealingNot AppealingNot Influential
Intimate in Size (Less than 300 people)
Moderate in Size (300 - 500 people)
Centralized Venue-Hotel / Everyone in One Place
Higher Quality, Enriched, Relevant, Industry-Leading Content
Curated Networking / Social Events
High-End Meaningful Connections
Local Event in a Nearby City
Traveling to Regional/International Event
Warm - Hot Weather
Cool - Weather
Mentorship Meet Ups for New People in Industry
Awards Ceremonies Recognizing Top Talent
Products Solutions Un-matched in Industry
24. Assuming it would provide tremendous value to your personal and professional developmental needs, how frequently do you consider attending industry events? *This question is required.
Space Cell Twice A YearThree Times a YearQuarterlyAnnuallyOnce a year
Virtual
Hybrid or In-Person 1-Day Event
Hybrid or In-Person 2-3 Day Events
Business Retreats
1:1 / Hosted Buyer Meetings
Newly launched Events
Bootcamps / MasterClasses / Workshops
25. We know your time is valuable and always filling up, but there are usually some periods of time that work better than others for in-person events. What months from the list below do you think it would be possible to attend IN-PERSON events?
26. We know your time is valuable and always filling up, but there are usually some periods of time that work better than others for in-person events. What months from the list below do you think it would be possible to attend HYBRID events?
27. We know your time is valuable and always filling up, but there are usually some periods of time that work better than others for in-person events. What months from the list below do you think it would be possible to attend VIRTUAL events?
28. Based on the previous event concepts Affiverse hosted last year (Virtual), would you consider sponsoring new industry based events this year? *This question is required.
Assuming different levels of attractive sponsorship opportunities based on product-types and magnitude of exposure, what is the highest financial investment you would consider spending on an opportunity that would drive you meaningful ROI for a VIRTUAL event? *This question is required.
What is the highest financial investment you would consider spending on a sponsorship opportunity that would drive you meaningful ROI for our IN-PERSON event? *This question is required.
"1" being the most to "5" (being the least) please rank the importance of the following Return-on-Investment Factors from 1 through 5.  *This question is required.
What is the highest financial investment you would consider spending on a content and networking-rich VIRTUAL event as a delegate? *This question is required.
What is the highest financial investment you would consider spending on an content and networking rich IN-PERSON/LIVE event as a delegate? *This question is required.
29. If Affiverse provided new events and resources for you, both virtually and in-person, through access to solutions by industry-leading practitioners , experts, a robust content / agenda program to address top Affiliate Marketing challenges and trends that impact you, at a location that offers unique networking and relationship building experiences and the sharing of best practices...

Would you attend?
 
31. Would you be willing to take part in future strategy sessions to help us create the products and events you need and want?  *This question is required.
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